Tseme Mamudu is the creative director of Rude Inc and Avian (an upcoming apparel brand) located in Lagos, Nigeria. She recently graduated from Babcock university, Ogun state with a BA. in Mass Communications. After graduation, Tseme began her career in fashion illustration, which eventually graduated to wedding & caricature illustrations and graphic design. Rude Inc is a mother brand to the other art aspects Tseme is into, which include customary art, graffiti and apparel design.